Your Personal AI Travel Assistant for Lapland & the Northern Lights

Discover the magic of the Arctic with real-time Aurora forecasts, Aurora alert, and smart experience recommendations – all in The Guides AI!

Launching in October 2025

All the essential tools for northern travellers.

Aurora Alert App for iPhone and Android

Activate Aurora alert, get guiding in your own language, book Winter clothing and activities - Planning your trip to Lapland has never been easier!

Powered by AI

With real-time data, location-based tips, and smart recommendations, The Guides AI helps you to the right place at the right time. Whether you’re in Rovaniemi, Levi, Ylläs, or Saariselkä – The Guides AI helps you maximize every moment of your Arctic adventure.

Features

  • Get personalized Northern Lights alerts powered by real-time data. The Guides AI combines KP index, Bz (solar wind direction), local cloud cover, and light pollution maps to calculate your best chance to see the auroras — at the right time and in the right place.

  • Discover the best things to do — based on the weather, time of day, and your location. The Guides AI recommends nearby activities and gear rentals that actually make sense right now. Whether it’s snowshoes after fresh snowfall or a husky tour with seats still available today, you’ll see what’s worth doing — and how to book it instantly.

  • Ask anything, anytime — in your own language. The Guides AI understands and responds in over 20 languages, giving you local tips, activity ideas, aurora forecasts, and travel help in seconds. Just type or speak like you would to a local guide — no apps to scroll, no translations needed.

The Guides’ philosophy

A person dressed in winter clothing, including a black jacket, gloves, and a beanie with a headlamp, is pouring a hot beverage from a thermos into a cup in a snowy winter landscape with snow-covered trees.

Everyone wants to see the northern lights. Most leave without ever seeing a glimpse.

And it’s not their fault. They checked the KP index. Stayed up until 2AM in -20°C. Maybe even booked a tour. Still nothing.

The problem? They got data. Not guidance.

Metrics without meaning. Maps without memory. Forecasts with no sense of what it’s like to stand on a frozen lake in the dark.

We’re not a forecast. We’re local.

We don’t just say what might happen. We know where to go, when to go, and how to do it without freezing your toes off.

We speak your language. But think like someone who’s lived here forever.

We know when the clouds actually clear. And what to do when they don’t.

We’re not here to impress you with space weather. We’re here to help you experience it.

Not someday. Tonight.

We know the North.

Coming soon!